Tuesday, April 13, 2010

Secretary's Day

Administrative Professionals (Secretary's) Day

When :
Administrative Professional's Day: April 21, 2010
Administrative Professional's Week is celebrated:: April 18-24, 2010

National Professional Secretaries Week and National Secretary's Day was created in 1952 through the work of Harry F. Klemfuss of Young and Rubicam. Klemfuss recognized the importance and value of the position to a company or business. His goal was to encourage more women to become secretaries. Using his skill and experience in public relations, Klemfuss, promoted the values and importance of the job of secretaries. In doing so, he also created the holiday in recognition of the importance of secretaries.

Today, the title is changing and evolving. But, the recognition is equally important. There are two new terms in use today. They are "Administrative Professionals" and "Executive Admins". The two names sometimes mean different roles and responsibilities to different companies. Both are broader terms, that encompass more positions than the original "Secretary" role.

The name change recognizes and acknowledges that the role has changed significantly since 1952, and for the better at that. And in Harry Klemfuss' day, these postions were the realm of women. Today, you find some males in these positions.

Administrative Professionals Day gifts are by far the most common way of giving recognition to these most imprtant people on your staff. What is the top gift?..... Giving flowers. Maybe, before you forget, you should send flowers now!